Peek Behind The Curtain

It is rare that we can peer into the mind of greatness. It may be a subjective view but Paul Rand was a giant in the world of design and the advertising world was fortunate to have him. This short glimpse comes near the end of Rand’s life and though you may differ with his positions one can hardly argue with the results. 

This is a fine thing to find on the web. To study his methods is an education in itself.